Effective Ways To Keep Your Audience Active On Social Media
The processes of Internet marketing keep on evolving from time to time as no process stays effective for long. Previously, the individuals and business owners felt confident of assured by creating their profiles on the popular social media platforms and communities. At present, the digital marketers and webmasters have come up with an idea that a number of likes and shares of the posts no longer stand for anything positive when it comes to retrieving business possibilities from them.
Though it is very much technical and business owners are seldom aware of this that the online businesses get affected by the number of visitors to the websites and social media platforms. The search engines keep track of the fact that how many visitors visited the profiles and how long did they stay there. It is quite necessary that the visitors should stay on the social media platforms and participate in some of the activities so that the businesses can avoid high ‘bounce rates’.
Keeping the visitors and audiences staying for a longer period on the business profiles on Facebook, Twitter, Instagram, and WhatsApp, the digital marketers and webmasters are coming up with some innovative ideas that can influence the visitors to stay on their pages. Some of the effective ways of making your audience active on your social media profiles are listed below on which you can keep a strong faith:
Announce a Video Contest:
Videos are always attractive. As per the available statistics, subscribers view more than 3 million videos on Facebook and another 4 million on YouTube. You can post videos on your profile, and inspire the audience to participate in the competition that is related to the video. The desire to earn the prize can make the audience stay there for some time. This is an effective way to grab the attention of the potential customers, and that can result in lesser bounce rates.
Share the Personal Experiences of Your Customers:
Sharing the experiences of your customers can influence others as well. Using Twitter, you can do this very effectively indeed. You can request your customers to place their opinions on your Twitter profile using the hashtag that you can create for your products or services.
Request Your Audience to Provide their Opinion:
Providing opinion is one thing that people often like to do very much. You can influence your visitors to provide their ideas for bettering your services. You can be very sure that your inbox would get flooded by a large number of opinions. You can pick up some of them that you can certainly find very impressive indeed.
Put trivial Questions to the Audience:
Prizes are not valuable always. You can ask trivia questions without offering any prize for that. You can expect a large number of replies against these questions if you can select an interesting question for your audiences. Questions can be asked in the form of puzzles or riddles as well.
Have you thought seriously about one thing here? Most of these things can help your audience to participate in some activities on your social media profiles. This is targeted at creating a brand name for your business. All such efforts are aimed at improving the reputation of your business among the potential customers whom you are targeting through your social profile and business website.